One of the most popular paid to blog systems available must be the new version of Pay Per Post (PPP v4), but what does the blogger get from it?

Pay Per Post is a marketplace of bloggers willing to sell posts on their blogs to advertisers. You sign up as a blogger, claim your blog and add a description and set your desired prices.

There are then 2 ways for advertisers to send you work, or opportunities as they are known. The first is to just accept your asking price and send you an opportunity. There is no compulsion to do the work, but you have up to three days to decide to accept it or to turn it down. If the opportunity does expire (and the advertiser can set it up for 1, 2 or 3 days) then you lose the chance of that work and more importantly, your figures for responding to opportunities drop. This is one of the key metrics that advertisers can select blogs on (the reason being people who always ignore opportunity are wasting advertisers’ time), so either accept or reject each opportunity.

The other way to get work is that an advertiser will create a lead and you see the basic details. You see what they are happy to pay per post and can either accept that price, reject the lead totally or accept it but make your own price offer (more or less than they suggested). Personally, from a bloggers’ perspective this is not very successful, but I think it does work for advertisers. I know I accept loads of leads and only a couple ever turn into work.

Pay Per Post expect you to keep the post live (on the same URL) for at least 30 days and after this time your account balance is credited. Once you have $50+ you can withdraw, via PayPal.

Overall, I do like the system, although I have noticed recently that the most work & income comes from PR2 blogs, with even the PR0 blogs getting more work (number of opportunities and total value) then PR3 blogs. Maybe it is just one of those random quirks, or maybe the advertisers currently on the system are limiting themselves to the PR2 price.

There is no minimum blog age, so you will be competing for work against brand new blogs with no followers, which is good if you are just starting out and in that position. As a new blogger, this is the place to start. As an existing one, you should make a decent income, I’m sure the higher PR blogs will attract some advertisers soon!

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